AtomEnabling your website makes it easy for your readers to access your data through a syndication or aggregation program, giving them a consistent way to read your site. Readers are aware of updates the moment they're available, and that immediacy strengthens the audience connection to your brand and content. Plus, you're given more flexible control over the presentation and updating of your content publishing, allowing you to focus on your words and images instead of the details of technology used to distribute your publication.
Join companies like O'Reilly & Associates and About.com in supporting Atom.
O'Reilly & Associates is the premier information source for leading-edge computer technologies. The company's books, conferences, and web sites bring to light the knowledge of technology innovators. O'Reilly books, known for the animals on their covers, occupy a treasured place on the shelves of the developers building the next generation of software. All O'Reilly Developer Weblogs support Atom today.
About.com has hundreds of Guides offering their expertise on subjects that range from action figures to zoology, and every Guide's pages will be AtomEnabled when the Atom 1.0 syndication format is released. Take a look at the developer documentation for the Atom syndication format and see how you can offer your readers the same benefits that they'll find on About.com.
There are a growing number of consultants and advisors available to help your publishing organization take advantage of being AtomEnabled, but if you have technical staff on hand or are experienced with content syndication and publishing interfaces, you'll want to evaluate our list of case studies documenting the benefits other publishing organizations have seen from becoming AtomEnabled. *** Coming soon! ***